The work we do, and how we measure it.
Merchant Forward is built on more than 10 years of hands-on Shopify experience. We're preparing detailed case studies from current engagements — in the meantime, here's the kind of work we take on and the outcomes we track.
Every engagement starts with the Forward Plan
Before we propose any work, we run a paid audit of your search visibility, customer journey, conversion opportunities, technical setup, performance, and app stack — then hand you a prioritised 90-day growth roadmap. It's a clear, low-risk first step.
Some of the Shopify merchants we work with
Example engagements
Illustrative of the work we take on across growth, development, and custom apps. Named case studies with client-verified results will be published here as engagements complete.
Subscription overhaul
Reworking a subscription model for a high-volume fashion brand.
Headless build
A headless Shopify storefront for a global tech retailer.
B2B pricing app
A custom Shopify app for complex B2B wholesale pricing rules.
Conversion optimisation
A conversion-rate optimisation audit and implementation across the funnel.
Platform migration
A migration from Magento to Shopify Plus for a growing DTC brand.
Product customiser
A custom product customiser app with 3D preview.
Ready to move your store forward?
Start with a Forward Plan, or bring us the specific Shopify problem you need solved.